Cheryl’s career spans over 20 years in advertising, marketing, and branding in LA, San Francisco, and Portland. She has an end-to-end understanding of the communications continuum and a track record of success.
From 1996 – 2001 she served as Founder and CEO of the advertising agency Elvis & Bonaparte, building it to 40+ employees and $30 million in capitalized billings. The agency was honored as a Top 20 Creative Shop by Ad Age and won many awards including the coveted One Club Pencil.
Cheryl has worked on some of the world’s largest brands – launching product lines and brand extensions for Intel, Sony, and WebMD. She has contributed strategically to many start-up health and technology organizations and was instrumental in launching brands such as: Digital Planet (acquired by iXL), RuleSpace (acquired by Microsoft), Learning.com, Compli, Unicru (acquired by Kronos), SweetSpot Diabetes (acquired by DexCom), and Sapient Health Network (acquired by WebMD). Most recently, Cheryl served as Chief Marketing Officer for Health Republic Insurance Company and NeuralEye.
Johannes Vermeer’s “Girl with a Pearl Earring” painted circa 1665. (Public domain)